In 2009 Makeida Beckford more popularly known as “Keida,” emerged as a new talent on the JAMAICAN REGGAE/DANCEHALL scene with her debut single Jamaican Boy. The single became an instant radio hit receiving airplay locally and internationally. This paved the way for a great number of collaborations with well acclaimed musicians and producers alike.
Raised by visual artist parents she developed a love for creative expression at a tender age but did not discover her musical talents until much later (2009). KEIDA grew up in the costal town of Bull Bay St.Andrew where her and her family learnt to surf, paint and cultivate their artistic talents.
She was nominated for the Excellence in Music and Entertainment Award for Best New Female Artist (2010) and won the Jamaica Star People’s Choice Awards in two categories: Best New Female Artist and Best Singjay in 2010. In 2011 she was selected to sing the world cup cricket anthem along with then reigning Soca Monarch Tian Winter of Antigua. Thereafter she featured on numerous shows and social events across the Eastern Caribbean.
She went on to do a promotional tour in the tristate area (New York, New Jersey, Connecticut)
In 2012 She released her first mixtape “Wickedest Ting” which featured an extensive 26 songs. After its release Keida switched her focus more on roots reggae music. She is set to release her first EP “Ebb and Flow” JUNE 2015 as a dedication to the youths.